About the Event

The Alberta Museums Association (AMA) invites you to join us for our upcoming Annual Conference, Vital Operations: Museums and Organizational Sustainability. This virtual event will examine the initiatives, strategies, and practices museums and cultural institutions undertake to build for the future.

As museums and their communities face changing political, social, and environmental circumstances, building sustainable organizations is key to the immediate and continuing vitality of the museum sector. In addition, museums now face new operational realities in light of COVID-19 and public health requirements, realities that are impacting everything from funding opportunities to means of engagement. 

Within the context of these shifting circumstances, Conference 2020 will explore organizational sustainability as one of the most important factors affecting a museum’s operational capacity, potential impact, and long-term growth. This virtual event will focus on the collections, programming, partnerships, exhibitions, leadership, and financial practices that can increase an organization’s ability to be responsive and adapt in changing and uncertain times.


Providing an opportunity for delegates to gather from a distance, Conference 2020 will feature a keynote presentation, a full day of breakout sessions, and a virtual trade show. We invite you to learn more about the theme here.



Virtual Conference

This year's AMA Conference will take place as a virtual event on September 17, 2020.

Registration is now open!

  • AMA Members:  $100.00
  • Non-Members: $150.00
  • Students: $50.00
  • Watch Party: $500.00

Watch Parties: Gather members of your organization and / or others from your area to participate in the conference together! The Watch Party registration rate is available for groups of 5 or more. 

As we adapt our usual in-person event as a digital one, we will be releasing additional details. Follow us on social media for the latest news: